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Clarins Initiates “Responsible Alcohol” Project

Promotes biodiversity in agricultural practices.

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By: Christine Esposito

Editor-in-Chief

Parfums Mugler and Azzaro have committed to what Clarins Group is calling an unprecedented made in France program that aims to produce perfume alcohol in a way that meets increasingly stringent environmental and social requirements. The “Responsible Alcohol” project aims to promote biodiversity in agricultural practices, with the great advantage of a local production and a short circuit between the harvest and transformation sites. Located on the Remicourt farm at Amifontaine near...

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